Grey 2013
The Sunday Times lists the 500 best apps for smart phones and tablets every year. We were asked to create a poster & press campaign to promote it.
We suggested to categorise the apps listed based on interests, to make it easier to navigate. We then created posters for different kinds of app users to show that there's an app for everyone. We model built objects from their lives in an app shape and photographed them.
The posters were shortlisted in the outdoor category in Campaign Big Awards 2013. It was also editors pick on Creativity Online.
SUNDAY TIMES | THE APP LIST
The Sunday Times lists the 500 best apps for smart phones and tablets every year. We created a poster & press campaign to promote it. We model built objects that symbolised different categories in the app list in an app shape.
