M&S CHRISTMAS | PERCY PIG
We brought the iconic M&S Percy Pig sweet to life for the first time, in a series of ads featuring Tom Holland and Dawn French. These were extremely well received by the public and the industry, challenging some of the usual festive favourites from the likes of John Lewis and Aldi. It got Pick of the Day from Adage, and Pick of the Week from Campaign, but more importantly the internet went wild for our porcine friend.
